Danissimo Fantaziya — Advertising Food Photography

This advertising food photography project was created for the launch of the Danissimo Fantaziya yogurt line by Danone. The task was to translate the idea of a playful and expressive flavor into a clear visual language that would work in large-scale advertising formats.

The visual concept is built around minimal compositions and strong graphic contrast. Smooth yogurt surfaces combined with colorful spheres create a dynamic image that communicates the product’s texture and taste while remaining instantly recognizable at billboard scale. Lighting was carefully controlled to maintain clean highlights and preserve the creamy structure of the product.

The imagery was produced specifically for outdoor advertising and brand communication materials. When food photography is used in OOH campaigns, the image must remain readable from distance while still conveying appetizing detail. Each element of the composition was designed to support this balance between clarity and visual impact.

Projects like this combine advertising photography, food styling, and product storytelling within one production process.

Explore more examples of my advertising photography, food photography, or learn more about working with a food photographer in Minsk.

Client Danone Belarus
Agency Getbob
Photography Rodion Kovenkin
Food Styling Lyusya Galkina
Post-production Dmitry Zyablitsev