Santa Bremor Dubai Ice Cream Packaging Photography

This food packaging photography project in Minsk was created for Santa Bremor in collaboration with AIDA Pioneer agency as part of a new ice cream product launch.

At the moment of production the product existed only as an idea, so the entire physical structure of the ice cream had to be engineered specifically for the shoot. Working in a dedicated food photography studio in Minsk, we developed a custom 3D master model used to produce molds and test multiple ice cream compositions, coatings, and textures until the surface and geometry behaved consistently under studio lighting.

The goal of the project was to create advertising-ready packaging imagery that clearly communicates the product’s structure, coating thickness, and bite profile. Particular attention was paid to texture, color balance, and light direction so the visuals would translate accurately to final packaging design and retail presentation.

Projects like this combine food photography, product photography, and advertising photography within a single production workflow — from concept development and food styling to final visuals prepared for FMCG packaging and marketing campaigns.

Client Santa Bremor
Agency AIDA Pioneer
Photography Rodion Kovenkin
Food Styling and Product Development Evgeny Makarevich
Post-production Dmitry Zyablitsev